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The white sheep of the Rolex family

Our favourites from Rolex’s often neglected collection of white-dialled sports watches.

10/01/24
£65,000

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2020 Rolex Daytona

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Rolex Submariner 1964
Rolex Lapis Submariner

Buy your next Rolex on Watch Collecting

Rolex stands as the epitome of luxury and has elevated itself outside of the watch realm to become the world’s most reputable brand. Established in 1904 by Hans Wilsdorf and his brother-in-law, Rolex relocated to Switzerland in 1915 and embarked on a journey that would establish the brand as the paramount market leader. Renowned for crafting durable and reliable watches, Rolex has pioneered numerous innovations in watchmaking. Favoured by celebrities and sports stars, it remains the most influential brand in Swiss watchmaking.

Rolex reigns supreme on Watch Collecting, boasting over 1,700 successful sales, which accounts for half of the platform's transactions. It’s not surprising that the Submariner leads the way with nearly 300 sales, closely trailed by the GMT-Master II and the Daytona. Watch Collecting has an array of Rolexes available on the platform, from classic sports watches to rare vintage references. In September 2021, a vintage Submariner reference 6200 set a record at £205,500, one of only 300 ever produced. Two months prior, a 1993 lapis dial two-tone Submariner, with only two known examples, achieved £64,200 in a spirited bidding war, highlighting its scarcity and demonstrating that Watch Collecting is the go-to platform for rare and interesting Rolex references.

In addition to our extensive selection, Watch Collecting also incorporates features aimed at making the purchasing experience both convenient and secure. With robust buyer’s protection and a third party escrow service, buyers can bid with confidence, assured of the platform's commitment to security. Additionally, each watch is checked against the Watch Register and Art Loss Register. With cost-effectiveness in mind, low fees make Watch Collecting an attractive option for a diverse collector base, presenting a significantly more affordable alternative compared to traditional auction houses and other online platforms.

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